Saturday 11 April 2009

LG Aims to Sell 10 million LG Cookies This Year


Available since October 2008, LG announced today that its affordable full touchscreen handset, LG Cookie (LG-KP500), recorded over two million unit sales worldwide. More than 1.2 million gourmets have had a taste of LG Cookie in Europe, and 600,000 Cookies have been sold in Asia and the emerging markets, including Latin America.
In Korea, LG Cookie is currently the most popular handset with 100,000 units in accumulated sales as of March this year and record one-day sales of 4,500 units. The company plans to expand Cookie’s availability from 40 to 60 countries as part of its push to hit 10 million in sales worldwide.

“We wanted to allow more people to benefit from the advanced touch technology that we introduced in previous touchscreen handsets,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. “Because of our extensive background in touchscreen handsets, we are now able to bring this innovative technology to consumers at an affordable price without compromising quality with the LG Cookie.”

With its slim 11.9 mm body, the phone was originally released in four delicious colors including Black, Vandyke Brown, Anodizing Silver, and Elegant Gold. The line-up has now been expanded to ten different colors. LG plans to bake more Cookies with even more color options to match a variety of personal tastes.

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